case studies

10 Dec 2025
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Rajesh Sharma, a 34-year-old IT professional in Gurgaon, found his perfect 3 BHK apartment in Landmark Skyvue Sector 103, Dwarka Expressway. The property ticked all boxes, premium location, reputed developer, excellent amenities, and 22-month possession timeline.
The quoted price was ₹5.11 crore, ₹6 lakhs over his ₹4.5 crore budget.
After six weeks of frustration, Rajesh faced three unacceptable options: compromise on location, choose a lesser developer, or dangerously stretch his budge
While researching how to get property discounts online, Rajesh discovered TogetherBuying.in, a platform that aggregates individual buyers into small groups to access bulk discounts typically reserved for channel partners and corporate buyers.
After researching customer reviews (4.8/5 rating), understanding the business model, and verifying RERA partnerships, Rajesh subscribed on February 17, 2025.
Investment: ₹1,450 one-time subscription Risk: Minimal Potential Upside: 10-20% in savings
Within 24 hours, Rajesh's relationship manager contacted him with exciting news: an active group was forming for the Landmark Skyvue’s exact same project he'd shortlisted. Four other professionals with similar budgets (₹4.5-4.6crore) had already committed.
Project: Landmark Skyvue, Sector 103, Dwarka Expressway Current Members: 4 professionals Target Size: 6-7 members Expected Discount: 10-20% off base price
Rajesh joined immediately, paying a ₹10,000 refundable token to secure his position.
The group grew to 6 members—all serious, pre-qualified buyers with diverse unit preferences (different floors, facings, sizes). The platform created a WhatsApp group for coordination and shared the negotiation strategy:
After initial resistance (developer offered only 5%), TogetherBuying.in's negotiator presented a compelling business case showing the developer would save ₹50 lakhs in marketing costs while still earning strong revenue.
All 6 members unanimously accepted within 2 hours.
On March 10, all members visited the developer's office for group booking. Unit allocation was seamless, no conflicts as everyone had different preferences.
The Results: ₹20.45 Lakhs Saved
The 6-member group collectively saved ₹4.26 crore while the developer still benefited from bulk sales, reduced marketing costs, and improved sales velocity—a true win-win outcome.
Real Savings, Real People:
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Join Now: TogetherBuying.in
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